Expanded programme at UFI Global Congress
Hosted by the Johannesburg Expo Centre, the 84th Global Congress, UFI's flagship event, will take place at the Sandton Convention Centre in the heart of the business district, from the 1-4 November 2017. An expanded congress programme will run from Wednesday through Friday - with a special focus on doing business in Africa on Friday afternoon.
UFI’s Global Congress has earned the reputation of being “the exhibition industry’s global meeting”, and with participants expected to attend from over 50 countries, UFI is living up to that reputation yet again. “Raising the Odds – Pressures and Profits”, is the main theme selected for this year’s congress. With growing uncertainties both politically and economically, plus an ever faster digitization around the world, it is the ideal time to focus on adapting, overcoming barriers and innovation to ensure the industry is not only sustained but continues on a progressive path.
The expanded Congress programme will begin on Wednesday lunchtime, with special programming on Wednesday afternoon around event technology and destinations. Additional sessions have also been added on the Friday afternoon to connect the global industry with business opportunities in Africa.