swop with "innovationparc" special zone
Shanghai World of Packaging (swop) will introduce, for the first time, the "innovationparc" special zone onsite to highlight innovative packaging machinery and materials from all over the world. An estimated 1,000 exhibitors and 30,000 visitors will attend swop on 7-10 November, 2017 in Shanghai.
Visitors in the food, beverage, cosmetics and pharmaceuticals sectors will have the perfect opportunity to learn about innovations in their fields while developing new business ties. Focusing on the food industry, market experts anticipate that by 2021 the sale of packaged food will rise by 19% to reach 121 million tons in China. In addition, the trend towards high-quality and safe food products will contribute to the rise in demand for innovative processed and packaged food products in China.
Industry 4.0 will offer the chance to better control the increasingly complex production processes while producing in a more cost efficient manner. Flexibility, individuality and safety will also improve. Many leading food processing companies have pre-registered to visit swop. Even famous food processing companies recognize the value of innovation, launching new, innovative products ever faster in order to lead in an increasingly competitive environment, both nationally and internationally.
As a member of interpack alliance, swop will not only provide a “supply and demand” platform for the packaging market, but most importantly will give all industry professionals insights into future packaging trends, through a series of special zones including “innovationparc”, “SAVE FOOD” and “FMCG Future Zone”.