For a good start in 2017
Paperworld, Creativeworld, Christmasworld and Floradecora: A quartet of trade fairs in Frankfurt (Germany) from 27 to 31 January 2017 shows new product ideas and innovations.
Additional product ranges and niche items are often the driving force for specialist retailers today. They want to offer their customers ‘something special’ so that they stand out from their competitors and the large chain stores. What is more, there is a trend nowadays towards making shopping as easy as possible for customers and offering them a superior product range.
From 27 to 31 January 2017, retailers and buyers will find a wide range of products in Frankfurt am Main: Christmasworld, Floradecora, Paperworld and Creativeworld will combine to make up a quartet of fairs. In 17 exhibition halls, visitors will be able to broaden their horizons with a wide variety of inspirational ideas from the individual sectors and product segments.
A good combination
Decorating and making decorations, creative stationery, and handicrafts are moving ever closer together in the retail trade and ultimately also with end users – these sectors will be given a joint platform at Messe Frankfurt at the end of January.
At Christmasworld, it will be all about seasonal and festive decorations, all in six exhibition levels in Halls 8, 9, 11 and the Galleria. At the new Floradecora trade fair in Hall 11.1, things will be colourful and floral: this is where the focus will be on fresh flowers and plants as a complement to seasonal decorations.
Paperworld will be showcasing all kinds of paper, office supplies and stationery products in seven exhibition levels in Halls 1, 3, 4, 5 and 6. In two exhibition levels in Hall 4, Creativeworld will be showcasing everything to do with creative arts & crafts, materials for hobbies, and artists’ requisites.
This quartet of fairs will bring with it business impulses and contacts that will help with broadening a product range appropriately. At one single event – right at the start of the business season – Paperworld, Creativeworld, Christmasworld and Floradecora will be presenting a broad range of innovations, products, services, and trends, along with its inspiring complementary programme.