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FENESTRATION BAU China: BAU's new spin-off in Shanghai

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2017-01-17

BAU gets a spin-off in Shanghai: By acquiring "FENESTRATION CHINA" through its subsidiary Messe München Shanghai, Messe München has made its largest investment in the company's history. The first FENESTRATION BAU China will take place in Shanghai from November 7–10, 2017.

 - In Shanghai, the first FENESTRATION BAU China will take place from November 7–10, 2017.
© Lothar Krause / pixelio.de
In Shanghai, the first FENESTRATION BAU China will take place from November 7–10, 2017.

In the future, the exhibition will constitute the core of the new FENESTRATION BAU China, and other segments from BAU in Munich will also be added. This move strengthens BAU's position in China, the most important construction market in the world. The first FENESTRATION BAU China will take place in Shanghai from November 7–10, 2017. BAU Congress China will be part of this event and reinforce it from the outset.

FENESTRATION CHINA was founded in 2003. When it was held in November 2016, it occupied 100,000 square meters of space and had more than 500 exhibitors. More than 80,000 visitors gathered information about the latest window, door and facade elements. The exhibition takes place on an annual basis, alternating between Peking and Shanghai. That rhythm corresponds to the needs of the rapidly growing Chinese construction market. The changing venue also takes the different requirements in the two regions into account.

Windows, doors and facades

FC is the perfect partner for further establishing BAU on the Chinese construction market. As the market leader in the segments for windows, doors and facades, FC covers sectors that contribute significantly to the Chinese construction industry's most important topics—building quality, energy efficiency and sustainability, and the renovation and modernization of buildings and entire neighborhoods—topics that are also the focus of BAU in Munich. Furthermore, when it comes to the sectors for windows, doors and facades, all important Chinese companies as well as BAU and BCC's key accounts are already represented at FC.

Background

BAU has been active on the Chinese construction market with BAU Congress China since 2014. The objective of BCC was to prepare BAU’s market entry into China and improve BAU's brand recognition there. When it was last held in July 2016, BCC had more than 4,500 congress participants and 71 accompanying exhibitors. Instead of July 2017, BCC will be held in conjunction with FENESTRATION BAU China in November 2017.

www.fenestration.com.cn
www.bauchina.com