CEBIT to support Chinese IT trade fair Internet plus Expo
Deutsche Messe has become an official co-organizer of "Internet plus Expo", a major digital economy trade show staged in southern China. The event will from now on be known as "Internet+ powered by CEBIT" – signaling that one of Deutsche Messe's main contributions to the venture is to leverage its extensive expertise as the organizer of the CEBIT show in Hannover for the benefit of the Chinese market.
Hannover Milano Fairs, subsidiary of Deutsche Messe, and the Shunde District People's Government will partner closely to develop and internationalize Internet+ powered by CEBIT. The idea is that international providers and users of digital technologies will be able to use the show to gain a comprehensive market overview. Deutsche Messe will use its extensive international CEBIT network to enhance the scale and quality of Internet+ powered by CEBIT in order to create a first-class expo platform. Digitization is progressing rapidly in China, particularly in the areas of industrial Internet, eCommerce and internet finance. Against this background, Internet+ powered by CEBIT, which has been held twice before, will in the coming years concentrate on the vitally important themes of Internet security, broadband expansion in China, innovative IT applications, and Industry 4.0.
The 3rd Internet Plus Expo, now under the name of "Internet+ powered by CEBIT", will be held from 12 to 15 October 2017 at the Guangdong (Tanzhou) International Convention and Exhibition Center, which is located in the Shunde District of the city of Foshan. The show will feature themed pavilions on "Intelligent Manufacturing", "Internet Plus Frontier Technologies", "Smart City", "Internet Plus Finance", "E-Commerce", "Innovation and Entrepreneurship", and "Smart Home & Life". There will also be exhibition areas dedicated to virtual reality technologies and drones. This year's show is expected to attract some 650 exhibitors and occupy a total display area of 45,000 square meters (484,000 sq. ft.). The whole package will be rounded out by an attractive lineup of forums, workshops and networking events.