27 April 2024 
 
21 October 2015

BrauBeviale 2015: Craft Beer meets Streetfood

Eating and drinking inevitably belong together. Here it stands to reason that exceptional drinking pleasure should be paired with unconventional food. A promising look beyond the own horizon or rim of the glass is promised for beverages producers, marketing experts and caterers by the SFC Street Food Convention, which is being held within the framework of BrauBeviale 2015 for the first time.

Photo: NuernbergMesse / Thomas GeigerPhoto: NuernbergMesse / Thomas Geiger
Craft Beer meets Streetfood: The SFC Street Food Convention is being held within the framework of BrauBeviale 2015 for the first time.
The SFC Street Food Convention is initiated and organized by the “father of the food truck scene” Klaus P. Wünsch. Andrea Kalrait, Director Exhibitions BrauBeviale, sees clear synergies here: “This is a terrific opportunity for the visitors at both events to enter into discussion with each other and to get networked. Street food is unconventional – similar to Creative Beer Culture, the trend theme at BrauBeviale.” Both scenes are linked by the “Craft concept” – strongly characterized by a healthy portion of creativity and a good deal of courage and optimism. In a meeting point on the “mobile culinary art” theme, already established operators will be entering into an exchange in the SFC Street Food Convention and informing interested parties about all aspects of the business involving food trucks, street food & co. The two-day event will start on 12 November, the last day of BrauBeviale, and open its doors to the public on 13 November afternoon with a Street Food Market.

From 10 to 12 November the who’s who of the international beverages trade world will come together once again for BrauBeviale in Nuremberg, this year's most significant equipment show for the sector. Around 1,150 exhibitors of raw materials, technology, logistics and marketing will be presenting their innovations and newly developed products to the visitors (2014: 37,200). BrauBeviale presents creative ideas and solution concepts for everyone who is involved in the beverages industry.

The range of products on display at BrauBeviale covers the entire process chain in the beverages industry. “This attracts experts from all areas of the sector to Nuremberg”, states Andrea Kalrait. “Brewers and maltsters, but also the producers of other alcoholic and non-alcoholic beverages along with experts from the machinery and plant engineering sector, the packaging industry, retail and catering sectors – in the eight exhibition halls they will all find everything they require for operating their daily business.”

 

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