Together with the support of the industry, the Regional Association of Guilds of Württemberg Bakers and the Academy of the German Bakery Trade in Southwest Germany have compiled a colourful programme relating to hot topics such as the shortage of skilled workers, resource conservation and customer retention for the Bakers' Trend Forum during südback 2022. The event will be supplemented by trend talks, practical demonstrations and discussion panels. "Of course, there will also be enough time for personal discussions during the Bakers' Trend Forum. We will have plenty to discuss after such a long period of social distancing when meetings were not possible at trade fairs or exhibitions," said Tobias Pfaff, Head of the Academy of the German Bakery Trade in Southwest Germany. Bernd Kütscher, his colleague from the Academy in Weinheim, added: "We are currently experiencing enormous changes on the market. Some raw materials are sold out and prices have risen substantially. Energy costs have rocketed and some companies can barely afford to pay them. The shortage of personnel has never been so severe and customers are making savings wherever possible."