10 September 2015
At iba, the world’s leading trade fair for bakery, confectionery and snacks, the exhibitions on snacks have been considerably expanded for 2015. “Snacks are a central theme at iba. At the ‘SnackTrendS’ exhibition every company will receive their own individual snack plan, which can be implemented one-to-one in their own business without any problems,” says Dieter Dohr, CEO and President of the trade fair organization GHM Gesellschaft für Handwerksmessen mbH. “Snack advisors will support bakeries and confectioners in optimising their sales costs, product life and returns process. They will answer questions such as ‘What are successful snacks?’ or, ‘How important is the in-house production of snacks on-site?’.
Additionally, daily demonstrations will vividly show the richness of taste and variety in snacks with consistently high quality, because the customer is willing to pay more for this.”
The new “SnackTrendS” exhibition shows off the whole spectrum and potential of this field. Over an area of 250 square metres focus will be on small meals, food spreads, sustainable (special) packaging, and the correct way to train staff. At iba, bakeries and confectionary businesses of all sizes have the chance to turn to experienced snack specialists with their individual questions.
Alongside these cost-free consultation sessions the trade fair also offers workshops, in which every participant receives insight into scientific studies and background information, which are useful for strategic business decisions. People can sign up for these directly on-site at the “SnackTrendS” exhibition. As well as this, live demonstrations will present new concepts, explaining which snacks are possible with a range of breads and baked goods, also considering vegetarian and vegan alternatives. There are also various inspirations and expert demonstrations for masters and journeymen at the iba forum (Hall B3). A comprehensive overview of the spectrum of snack topics at the iba can be found in the new “SnackGuide”. The trade visitor will find here a summary of the companies which have specialised in all things to do with snacks.
iba 2015: Snacks and the city
Sweet treats for breakfast, crunchy salad or warm dishes for lunch, coffee, cake, and pastries in the afternoon, and hearty meals in the evening: Bakers and confectioners are the perfect place to go for a bite to eat at any time of the day, and score points thanks to their fresh products, as well as their irresistible aroma which draws in customers.
 Photo: Rainer Sturm / pixelio.deTasty snacks are a central theme at iba. |
Additionally, daily demonstrations will vividly show the richness of taste and variety in snacks with consistently high quality, because the customer is willing to pay more for this.”
The new “SnackTrendS” exhibition shows off the whole spectrum and potential of this field. Over an area of 250 square metres focus will be on small meals, food spreads, sustainable (special) packaging, and the correct way to train staff. At iba, bakeries and confectionary businesses of all sizes have the chance to turn to experienced snack specialists with their individual questions.
Alongside these cost-free consultation sessions the trade fair also offers workshops, in which every participant receives insight into scientific studies and background information, which are useful for strategic business decisions. People can sign up for these directly on-site at the “SnackTrendS” exhibition. As well as this, live demonstrations will present new concepts, explaining which snacks are possible with a range of breads and baked goods, also considering vegetarian and vegan alternatives. There are also various inspirations and expert demonstrations for masters and journeymen at the iba forum (Hall B3). A comprehensive overview of the spectrum of snack topics at the iba can be found in the new “SnackGuide”. The trade visitor will find here a summary of the companies which have specialised in all things to do with snacks.
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