10 May 2016
Exhibitors and visitors can look forward not only to an especially international, but also to the largest trade fair since its founding: the organisers, Koelnmesse and Dubai World Trade Center, are expanding the exhibition space by around 25 per cent, and are thus continuing the steady growth course of the established trade fair format. Yummex Middle East, formerly known as Sweets & Snacks Middle East, sets new benchmarks: more than 70 per cent of the available space for the 10th event from 7 to 9 November has already been sold. According to the organisers, the only specialised trade fair for sweets and snacks in the MENA region has never had such a high occupancy status seven months prior to the event.
The organisers primarily credit the early and strong demand for exhibition space to the unique concept of yummex Middle East. Since 2007, the trade fair has been the only purchasing platform for the MENA region specialising in sweets and snacks. "The interest of international companies in a special trade fair for sweets and snacks in the MENA region, which has been growing for years, shows that the format completely satisfies the expectations of the branch", says Denis Steker, Vice President International of Koelnmesse. "yummex Middle East keeps its promise of easing access of international exhibitors to one of the most promising growth regions worldwide".
Continuing good sales opportunities
The US market research institute TechSci Research forecasts the best growth rates for the region in a recent study, especially for the chocolate branch. The experts expect annual sales growth of 8 per cent in the market of the United Arab Emirates until 2021. The development is apparently based on increased per capita expenditures. Consumers have also increasingly been calling for innovatively packaged chocolate and high quality products.
http://www.yummex-me.com
More than 20 pavilions at Yummex
At Yummex Middle East more than 20 pavilions are being represented for the first time at the anniversary event in Dubai, including new participants from Bulgaria, Italy, Catalonia and Switzerland.
 Photo: KoelnmesseThis year Yummex Middle East, formerly known as Sweets & Snacks Middle East, celebrates its 10th anniversary. |
The organisers primarily credit the early and strong demand for exhibition space to the unique concept of yummex Middle East. Since 2007, the trade fair has been the only purchasing platform for the MENA region specialising in sweets and snacks. "The interest of international companies in a special trade fair for sweets and snacks in the MENA region, which has been growing for years, shows that the format completely satisfies the expectations of the branch", says Denis Steker, Vice President International of Koelnmesse. "yummex Middle East keeps its promise of easing access of international exhibitors to one of the most promising growth regions worldwide".
Continuing good sales opportunities
The US market research institute TechSci Research forecasts the best growth rates for the region in a recent study, especially for the chocolate branch. The experts expect annual sales growth of 8 per cent in the market of the United Arab Emirates until 2021. The development is apparently based on increased per capita expenditures. Consumers have also increasingly been calling for innovatively packaged chocolate and high quality products.
http://www.yummex-me.com
More news about "Yummex Middle East":
24 January 2018
New date: yummex Middle East 2018 at the end of October
In 2018, yummex Middle East, the international trade fair for sweets and snacks in the MENA region, will take place from 30 October to 1 November, once again parallel with the "Speciality Food Festival" and "SEAFEX" trade fairs. The new date offers exhibitors and visitors numerous synergies, the organiser announced. (more…)31 August 2017
Yummex Middle East under new trade fair umbrella
Yummex Middle East (ME) returns under a new trade fair umbrella: From 18 to 20 September, the international trade fair for sweets and snacks in the MENA region will present itself in the context of the "Dubai International Hospitality Week", together with the "Speciality Food Festival" and the "SEAFEX". (more…)20 September 2016
Yummex Middle East is sold out
The international trade fair for sweets and snacks in the MENA region, yummex Middle East, which takes place from 7 to 9 November in Dubai, is sold out. (more…)18 February 2016
Celebrating its 10th anniversary, the Sweets & Snacks Middle East is treating itself to a new brand identity: The platform for sweets and snacks will be staged under the title yummex Middle East. (more…)