4 April 2018
By placing their own spin and incorporating new techniques for local markets, each has developed their own unique brand of wines and spirits. Despite the tropical climate, Southeast Asian wineries are producing much better wines than before, even hosting wine harvest festivals.
The global wine market is set to grow by 25 per cent by 2022, the majority driven by Asian markets, according to the International Wine & Spirit Research (IWSR). In a 2015 World Health Organisation’s (WHO) Global Health Observatory Data Repository report, Vietnam is second to Korea in terms of alcohol consumption in Asia, at 8.7 litres a year. Thailand came up close at 8.3 litres of alcohol a year. The median age of the population in Asia is below 30. With the region’s rising affluent middle class and millennials more likely to enjoy socialising over alcoholic drinks, the potential of the Asian market is no longer limited to China, but also includes the smaller Southeast Asian markets.
On 24–27 April 2018, visitors can learn more about the latest wine and spirits trends through specialised masterclasses and seminars, tasting sessions and workshops by renowned industry speakers at ProWine Asia 2018. The trade fair will take place at Singapore Expo, Hall 10.
http://www.prowineasia.com/sg
ProWine Asia: Asian winemakers on growth course
On 24 - 27 April, 2018, leading Asian wine and spirits companies will be showcasing their latest offerings at ProWine Asia 2018. The rise in a small but growing number of Asian winemakers is due to Asian vintners, who have been trained overseas, returning home and tapping on old winemaking styles they have mastered.
 Photo: 2-mas / pixelio.deIn Singapore, ProWine Asia will take place on 24 – 27 April, 2018. |
The global wine market is set to grow by 25 per cent by 2022, the majority driven by Asian markets, according to the International Wine & Spirit Research (IWSR). In a 2015 World Health Organisation’s (WHO) Global Health Observatory Data Repository report, Vietnam is second to Korea in terms of alcohol consumption in Asia, at 8.7 litres a year. Thailand came up close at 8.3 litres of alcohol a year. The median age of the population in Asia is below 30. With the region’s rising affluent middle class and millennials more likely to enjoy socialising over alcoholic drinks, the potential of the Asian market is no longer limited to China, but also includes the smaller Southeast Asian markets.
On 24–27 April 2018, visitors can learn more about the latest wine and spirits trends through specialised masterclasses and seminars, tasting sessions and workshops by renowned industry speakers at ProWine Asia 2018. The trade fair will take place at Singapore Expo, Hall 10.
http://www.prowineasia.com/sg
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