IFA 2019

•••9••• Messewelten The history of IFA From detectors to futuristic home appliances I It all began on 4 December 1924 with the “Grosse Deutsche Funk-Ausstellung” (German Ra- dio Show), which attracted no less than 242 exhibitors and an at- tendance of 180,000 to a display area measuring 7,000 sqare me- tres. Visitors to this event were fascinated by the detectors and the first valve radio receivers on show. It was the first of a series of annual events, all known as the “Grosse Deutsche Funkausstel- lung”, concentrating mainly on radio and from 1928, on television presentations too. The first IFA had 242 exhibitors Berlin remained the venue for this trade fair until the outbreak of World War Two. The event was organized by the industry associations “Verband der Radio- Industrie” (1924), from then until 1933 by “Verband der Funkindus- trie”, and in 1930 additionally by “Reichsverband des Deutschen Sprechmaschinen- und Schall- platten-Handels”: Between 1933 and 1939 the “Ministry for Public Enlightenment and Propaganda” assumed responsibility for the fair, and the first chapter in its history came to an end when the event was held for the 16th time in 1939. After taking place twice more at other locations, Stuttgart again in 1969 and Düsseldorf in 1970, the Funkausstellung, which had by now acquired an international dimension, returned permanently to Berlin. In the first year back at its original venue it featured 26 exhibitors and 93 additionally rep- resented companies from abroad, from Denmark and Finland, Hong Kong, Japan, the former USSR and the USA. During the post-war period, until 1973, the “Radio and Television” part of the industry association ZVEI, initially assumed responsi- bility for this trade show, followed by the “Radio and Television Trade Division” of the ZVEI. Since 1973 it has been organized by an- other industry organisation, Ge- sellschaft für Unterhaltungs- und Kommunikationselektronik (gfu). IFA ’95 entered the history books as the first truly multimedia trade show. During subsequent years the Funkaustellung has confirmed its pre-eminent role, expanding its position as the leading consumer electronics trade show, and one which also meets the needs of tel- ecommunications and information technology. The advances made in the digitalisation of media and technology have played a vital part in this process, encouraging an in- creasing integration of the various technologies and equipment used in consumer, information and com- munication electronics. Since October 2005 IFA has been an annual event. Stereophony in a fashionable helmet look (1975) Photo: Messe Berlin LIEBE FACHBESUCHER! Das Thema Nachhaltigkeit und Klimawan- del bewegt die Welt und trifft alle. Wer sich als Hersteller, Produktmanager, Brand- Marketer oder Veranstalter von Events und Messen den Herausforderungen zukünfti- ger Nachhaltigkeits-Anforderungen stellen will, muss umdenken. In hochkarätigen Expertenvorträgen erfah- ren die Konferenz- und Workshop-Fach- Besucher Wissenswertes über den Status Quo und die Bedeutung des Klimawandels und lernen die Möglichkeiten und Strate- gien nachhaltigen Wirtschaftens und Handelns für ihren Geschäfts- und Tätig- keitsbereich kennen. Dazu zeigen einige ausgewählte Anbieter ausgesprochen ‚grüne‘ oder klimaverträgli- che Produkte im Showroom der STATION- Berlin (Eingangsbereich IFA Global Markets) im ‚Smart Green Marketplace‘. in cooperation with Global Fairs TT-Messe · Jan Nintemann Fon: +49 541 97126-0 Email: nintemann@tt-messe.de CONTACT ORGANISER EXHIBITION STATION- BERLIN SHOWROOM Fachbesucher können Tickets und Preise zum Besuch der Nachhaltig- keits-Workshops und des ,Green Product Marketplace‘ auf unserer Website www.tt-messe.de – dort auf ISP@IFAGlobal Markets gehen – buchen – oder direkt an der Eingangs- kasse im STATION-Berlin erwerben (Besucherzahl begrenzt). NEU +++ Nachhaltigkeitsprojekt +++ NEU +++ Nachhaltigkeitsprojekt +++ NEU +++ Nachhaltigkeitsprojekt +++ NEU

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