28 March 2024 
 
25 February 2023

The Heart of EuroShop

The Shop Fitting, Store Design & Visual Merchandising Dimension is one of eight experience areas of EuroShop and the heart of this the world’s leading trade fair for retailers’ complete investment needs. The best architects, designers, planners and producers will be represented here with uniquely designed presentations thought-through to the smallest detail. The Shop Fitting, Store Design & Visual Merchandising Dimension alone will present 328 exhibitors on 28,000 m² net in the exhibition halls 10, 11, 12 and 13. This makes it the biggest segment of EuroShop.

Foto: Messe Düsseldorf / ctillmannFoto: Messe Düsseldorf / ctillmann
The biggest segment of EuroShop
More action, more drama, more emotions and a better focus on shoppers’ wishes – this is what physical retail must offer to stand its ground vying for customers’ favour. EuroShop 2023 will showcase the complete gamut of concepts, products and ideas to turn a store into a customer experience and establish it as a Third Place – a place where you like to meet and while away your time and not just for shopping.

In the Shop Fitting, Store Design & Visual Merchandising Dimension EuroShop visitors can either draw on inspirations from temporary design and modular concepts or find hands-on solutions for sustainability. Here, forms and functions are often derived from nature, but digital elements have also become indispensable.

The bouquet of products, solutions and services offered in this Dimension is wide, ranging from store architecture, store design, store planning and project management to display mannequins, display busts, display counters and mirror systems to display stands, changing cubicles, sales counters, showcases, shopping carts and lots more.

Store Design Stage

The Store Design Stage will host exciting lectures on topics related to designing, planning and creating experiences and emotions for stores and provide inspirations for intriguing store designs on all five trade fair days. Lecture titles will include “Turning up the Heat in Your Brand’s Kitchen”, “Transparency, Design and Sustainability”, “Anatomy of a Retail Trend: How Influence Has Shaped the Retail Consumer” and  “What Impact Does Store Design Have on the Customer Experience?” to name but a few. The complete lecture programme of the Store Design Stage is available online. The lectures will be interpreted into English and German, respectively.

The Store Design Stage will be located in Hall 13, which is not only home to the Shop Fitting, Store Design & Visual Merchandising Dimension but also to Materials & Surfaces – the Dimension to celebrate a premiere as a stand-alone area.

EuroShop Designers’ Village

At the EuroShop Designers’ Village, also situated in Halle 13, 13 international architects’ offices and design studios will be presenting the latest trends and use cases for interior design and forward-looking retail design concepts. This means high-quality and pioneering concepts from efficient standard solutions to international high-end retail design will be brought to Düsseldorf. The stands at the Designers’ Village are real eye-catchers complemented by a generously spaced lounge area for networking.

Retail Designers’ Stage

The highlight at the Designers’ Village is the Retail Designers’ Stage. Here inspiring talks and amazing presentations will be delivered about the latest findings and best practices in interior design and retail design, such as “Sophisticated, Striking, Sustainable – Tomorrow’s Design Challenges for Retail Brand Design”, “Ideas Made Possible: Retail Futures 2030” and “Curated Retail Experiences Go Straight to the Customer’s Heart”. The Retail Designers’ Stage lecture agenda is also available online.


More news about "EuroShop":


11 December 2022

EuroShop 2023 in Düsseldorf – Metaverse in retail

How well is the metaverse known in German-speaking retail? How is its potential benefit rated for various segments? Is it relevant enough for investing? If so, from when? The EHI Research Network asked retail decision-makers these and other questions in the run-up to the forthcoming EuroShop. (more…)



21 November 2017

Food service equipment at EuroShop 2020

In 2020 the seven existing EuroShop dimensions (Shop Fitting & Store Design, Visual Merchandising, Lighting, Retail Marketing, Retail Technology, Refrigeration & Energy Management and Expo & Event Marketing) will have another one added to them. This 8th dimension at EuroShop will be called Food Service Equipment. (more…)



2 January 2017

EuroShop goes India: Cooperation with In-store Asia

EuroShop Düsseldorf, the international trade fair for all investment needs in the retail sector, is entering the Indian market. Messe Düsseldorf has sealed a long-term cooperation deal with In-store Asia organiser, Thought Shows & Events Pvt Ltd. (more…)




16 February 2020

Payment of the future

2020 is here, and another wave of payments innovation is right on schedule: verticalisation. In other words, companies are bringing payments in-house to become their own “vertical” Square or Stripe. (more…)

 

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